Self Help & Self Awareness

behaviour & consistency

Essays exploring why we struggle to act, why we do what we do-

and how change actually happens.

START with these

if you want to change something

Why You Don't Start (Even When You Know What To Do)
You already know what to do. So why don't you begin? A deeper look at why action feels hard - and how to begin anyway.

4 min read

Why Procrastination Persists (And the Power of Minimum Viable Action)
Procrastination isn't a motivation problem. It's a starting problem. Learn how the minimum viable action makes consistency easier.

5 min read

You Don't Lack Discipline. You're Acting Like Someone Else.
You don't lack discipline. Your behaviour follows your identity. A deeper look at why change feels hard— and what actually needs to shift.

4 min read

ALL ESSAYS IN THIS CATEGORY

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How Habits Are Really Formed
Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

5 min read

How Habits Are Really Formed
Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

5 min read

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EXPLORE OTHER CATEGORIES

IDENTITY &
SELF CONTROL

These writings examine how identity quietly influences discipline, choices, and long-term health.

MENTAL MODELS &
DECISION PSYCHOLOGY

These writings examine the cognitive frameworks and mental models that shape judgment, learning, and long-term thinking.

CULTURE &
FITNESS INDUSTRY

These writings examine the culture surrounding health and fitness - from industry trends and nutrition narratives to the social forces that shape how we think about health and training.

MAYUR MATHUR

Psychology of Sustainable Fitness

behaviour & consistency

START with these

if you want to change something

Why You Don't Start (Even When You Know What To Do)
You already know what to do. So why don't you begin? A deeper look at why action feels hard - and how to begin anyway.

4 min read

Why Procrastination Persists (And the Power of Minimum Viable Action)
Procrastination isn't a motivation problem. It's a starting problem. Learn how the minimum viable action makes consistency easier.

5 min read

You Don't Lack Discipline. You're Acting Like Someone Else.
You don't lack discipline. Your behaviour follows your identity. A deeper look at why change feels hard— and what actually needs to shift.

4 min read

ALL ESSAYS IN THIS CATEGORY

How Habits Are Really Formed
Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

5 min read

How Habits Are Really Formed
Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

5 min read

EXPLORE OTHER CATEGORIES

IDENTITY &
SELF CONTROL

MENTAL MODELS &
DECISION PSYCHOLOGY

CULTURE &
FITNESS INDUSTRY

MAYUR MATHUR

Psychology of Sustainable Fitness

behaviour & consistency

START with these

if you want to change something

Why You Don't Start (Even When You Know What To Do) You already know what to do. So why don't you begin? A deeper look at why action feels hard - and how to begin anyway.

4 min read

Why Procrastination Persists (And the Power of Minimum Viable Action) Procrastination isn't a motivation problem. It's a starting problem. Learn how the minimum viable action makes consistency easier.

5 min read

You Don't Lack Discipline. You're Acting Like Someone Else. You don't lack discipline. Your behaviour follows your identity. A deeper look at why change feels hard— and what actually needs to shift.

4 min read

ALL ESSAYS IN THIS CATEGORY

How Habits Are Really Formed Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

5 min read

How Habits Are Really Formed Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

5 min read

EXPLORE OTHER CATEGORIES

IDENTITY & SELF CONTROL

MENTAL MODELS & DECISION PSYCHOLOGY

CULTURE & FITNESS INDUSTRY

Why You Don't Start (Even When You Know What To Do)
You already know what to do. So why don't you begin? A deeper look at why action feels hard - and how to begin anyway.

Why Procrastination Persists (And the Power of Minimum Viable Action)
Procrastination isn't a motivation problem. It's a starting problem. Learn how the minimum viable action makes consistency easier.

You Don't Lack Discipline. You're Acting Like Someone Else.
You don't lack discipline. Your behaviour follows your identity. A deeper look at why change feels hard— and what actually needs to shift.

How Habits Are Really Formed
Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

How Habits Are Really Formed
Habits are often attributed to discipline or motivation. But behavioural science shows that repetition and reinforcement shape our habits over time. An essay on how habits actually form..

IDENTITY &
SELF CONTROL

MENTAL MODELS &
DECISION PSYCHOLOGY

CULTURE &
FITNESS INDUSTRY